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Archive for July 8th, 2007

E3 Q&A: Midway’s David Zucker

SANTA MONICA, Calif.–With the beginning of the
E3 Media & Business Summit less than 72 hours away, the eyes of the global game industry are focused on this sun-kissed Los Angeles suburb. On Wednesday, the doors will open at Barker Hangar, site of the successor to what was the biggest, loudest, most extravagant game expo on […]


Sony cuts price on PlayStation 3 by $100 (Reuters)

Reuters - Sony Corp. (6758.T) cut the price
of the PlayStation 3 by $100, or 17 percent, in the United
States on Monday, a move that should boost the video game
console's lackluster sales.


Microsoft says no plans to cut Xbox Japan price (Reuters)

Reuters - Microsoft Corp. has no plans now
to cut the price of its Xbox game console in Japan, the home
turf of rivals Nintendo Co. Ltd. (7974.OS) and Sony Corp.
(6758.T), the head of its Japan unit said on Monday.


EA CEO calls video games "boring," complicated: WSJ (Reuters)

Reuters - Most video games are "boring" or too
complicated, and game makers need to do more to appeal to
casual players, according to the head of the world's largest
video game publisher, Electronic Arts Inc. .


Sega plays synergy game with anime series "Bleach" (Reuters)

Reuters - Looking to leverage the
growing popularity of anime, Sega is bringing out two games
based on the animated TV series "Bleach," seen on Adult Swim
and set to debut this year in Europe.

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